Brand & Customer Quick-Start
(Re-)Creating sales & marketing after carveouts and spinoffs
Following M&A-carveouts or spinoffs, the new entities often face the situation of having lost the previous brand, the sales force, the marketing and after-sales department and even the brand – or are about to lose it after a limited transition period. Then rapid action is vital in order to sustain existing customers and win new ones and thus safeguard the top line.
Connect to the expert
Bernd has extensive experience in business development – in multinational companies, SMEs and startups. He has served as Sales and Marketing Director, Managing Director, Interim Manager, Operating Partner for investors as well as advisor and coach. He is certified for Design Thinking (HPI Potsdam; INSEAD, Fontainebleau) and for the Market Opportunity Navigator (by Marc Gruber & Sharon Tal)
