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    Dr. Bernd Brockmeier

    The Pathfinder for Market Opportunities

    Senior Advisor

    Enabler Video

     ~1 min

    Dr. Bernd Brockmeier

    seit 2022

    enable2grow

    Senior Advisor for Swiss Hub Zürich, Schweiz

    2020 – 2022

    Glavista Autoglas GmbH, Karlsruhe (manufacturer-owned distribution company for DACH, BENELUX)

    Managing Director

    2019 – 2020

    Build-up of a sales operation for a newly positioned circular aluminium manufac-turer (after carveout) in Spain

    2016 – 2018

    Hess Group, Cologne (Auto Parts Whole-saler)

    Managing Director

    2015 – 2016

    Mühlenhoff & Partner Management Consulting

    Business Coach

    2013

    Venture Basecamp

    Co-Founder of Incubator and startup of bikesale.de

    2010 – 2015

    Brockmeier Business Development

    Independent Business Consultant

    2008 – 2009

    MINI Germany

    Head of sales, marketing and aftersales

    2002 – 2008

    BMW M GmbH

    global head of sales

    1992 – 2002

    BMW AG

    Business Development overseas and cor-porate planning

    1985 – 1991

    Studies of Business Administration (Dipl.-Kfm. at University of Cologne)

    MiM: HEC, Paris; ESADE, Barcelona

    Dr. Bernd Brockmeier – The Pathfinder for Market Opportunities

    The focus of Bernd Brockmeier is to generate more and new turnover for our customers – through New Business Development, Sales and Marketing. He helps middle-sized companies, whose established markets are disrupted or stagnating, to get back on a growth track. For young companies he supports their Go2Market.

    Starting his career in the BMW Group, Bernd Brockmeier has learned and implemented international go-to-market strategies. In Corporate Planning, he contributed to the strategic reorientation of the BMW Group in 2000 (divesting from Rover and focussing on BMW, MINI and Rolls-Royce). He headed global sales and marketing of the performance and bespoke section – the BMW M GmbH – and than was responsible for sales, marketing and after sales of the MINI brand in Germany. As an independent business developer, he explored pathes towards profitable growth for SMEs – through restructuring, brand positioning and programmes for customer acquisition and retention. Cooperating with an E-Commerce-Consultancy, he implemented multi-channel-strategies. Bernd Brockmeier was Co-Founder of an incubator and helped build-up a leading online platform for high-value used bicycles. Bernd Brockmeier also served in the Independent Automotive After Market (IAM) – acting as a managing direc-tor of a Top5 German Automotive parts wholesaler.

    There he drove the post-merger-integration of two acquired companies, reoriented the online sales activities and developed the brand portfolio within the group.

    For Private Equity Bernd Brockmeier has developed and implemented buy-and-built strategies: building up from scratch a sales and service network for an aluminium company in Spain after positioning it as a player in the circular economy; creating a new manufacturer brand in autoglass after a carveout and growing its sales operations in DACH and BENELUX from Karlsruhe.

    Bernd Brockmeier is certified for Design Thinking (HPI in Potsdam; INSEAD in Fontainebleau) and thus knows to support business model innovations even more customer centric. Also he is certified for the “Where-to-Play” Market Opportunity Navigator of Marc Gruber (Lausanne) and Sharon Tal (Tel Aviv) – a creative tool, that sys-temizes and visualizes the assessment of market opportunities and the development of a market focus strategy including backup options.

    Since November 2022 he represents enable2grow in the Swiss Hub Zurich.

    Consulting Focus: New Business Development, Sales and Marketing for: medium-sized manufacturing and Wholesale companies, that want to grow (again); young companies in their Go2Market-phase; companies that urgently need a pivot of their business model.

    My Passion

    Relentlessly exploring new destinations, targets and hidden pathes – with the boy scouts in my youth, later on the Camino de Santiago or today in growth projects with companies.

    Let’s talk!

    My Mission

    Developping companies with customer-centered solutions and an effective brand management on the path towards sustainable growth. I explore the motives, problems and targets of the customers of our customers and derive solutions and compelling value propositions A systematic assessment of market opportunities and a convincing brand story are part of it. I am convinced: if companies do let grow both their customers and their employees – their company growth will follow.

    As sparring partner with a holistic view of everything to do with talent, I support our clients as an experienced talent manager.

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