challenge
How do we organize ourselves so that we can efficiently deploy our resources for our established B2B business and our innovative B2C business across three locations (Berlin, Copenhagen, London)?
How do we ensure the smoothest possible collaboration and effective interaction between the product management, IT, business development, and marketing functions?
Procedure
Project example: Organizational redesign
How can we organize ourselves in such a way that we can efficiently utilize our resources for our established B2B business and our innovative B2C business across three locations (Berlin, Copenhagen, London)?
How can we ensure the smoothest possible collaboration and effective interaction between the product management, IT, business development, and marketing functions?
- Development of an organizational structure across three locations
- Definition of critical interfaces (IT-PM-Marketing)
- Definition of tasks and responsibilities
- Development of a consistent process (OM-IT)
- Creation of job descriptions and reporting structures
- Implementation planning including change program with a focus on leadership and communication
New organizational structure with clearly defined, cross-functional roles and responsibilities. Involvement and approval of the management team; job profiles created, roadmap developed
results
New organizational structure with clearly defined, cross-functional roles and responsibilities. Involvement and approval of the management team; job profiles created, roadmap drawn up.
