eBay Kleinanzeigen is the leading platform for local classified ads in Germany. Following its acquisition by Adevinta, the company faced profound organizational changes, while at the same time needing to maintain stable operations and protect its own identity.
challenge
- Ensuring business continuity during a period of massive restructuring
- Protecting and integrating corporate culture despite rapid change
- Aligning and empowering teams for upcoming strategic requirements
- Representing eK's core concerns in the Adevinta integration committees
- Preparing and executing the cutover with minimal disruption to operations
Procedure
- Establishment and management of the Integration Management Office as a central control unit
- Establishing governance, clear decision-making processes, reporting, and risk/issue management
- Representation of eBay Kleinanzeigen with its core concerns in the Adevinta integration committees, ensuring buy-in and transparency
- Communication and alignment across levels to reduce uncertainty
- Preserving culture through targeted formats and capability building within the team
- Preparation and management of the cutover, including stabilization of critical processes and transition management
results
- Smooth integration with business continuity maintained despite significant internal restructuring
- Preservation of key cultural elements and strengthened team stability
- Established Integration Management Office as a resilient control platform
- Clarity, alignment, and operational readiness for follow-up projects
Jonas Burkard from enable2grow played a key role as Head of the Integration Management Office during the integration of eBay Kleinanzeigen into the Adevinta Group.
With his outstanding ability to structure complex processes, coordinate stakeholders, and find pragmatic solutions, he contributed significantly to the success of this challenging transformation.
His strategic vision and implementation skills made him an indispensable partner during this crucial phase. I can recommend Jonas without reservation."
Nina Krüger
CFO eBay Kleinanzeigen